SWIM – Conversation Piece

Gavin Friday and Domino Whisker contributed to the “Conversation Piece” campaign, a series of light installations projected onto landmarks across Dublin, Summer 2020.

The aim of the men’s health charity Movember’s campaign is to raise awareness around mental health and the importance of social connection and encourage meaningful conversation, especially amongst men. Asked to collaborate, Whisker and Friday say it happened spontaneously. They both find swimming good for their health.

Their piece is an animated sequence, embroidered by Whisker, with text by Friday. It depicts a man under a cloud diving into the water before rising towards the sun. The text declares: “Swim! Good for your mind. Good for your body. Swimming alleviates anxiety and depression.”

The work is projected on the side of Grogan’s pub in Dublin city centre.